Dave's Hot Chicken

Dave's Hot Chicken

So Spicy.

So Spicy.

Before Dave’s was a household name, it was a single food stand with a line that wrapped around the block - a story too good not to tell.

Industry

Food & Beverage / QSR (Quick Service Restaurant)

Scope of work

/

Campaign

So Spicy.

Before Dave’s was a household name, it was a single food stand with a line that wrapped around the block - a story too good not to tell.

Industry

Food & Beverage / QSR (Quick Service Restaurant)

Scope of work

/

Campaign

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Challenges

Challenges

Challenges

The brand’s rise was meteoric, and the creative challenge was to scale its raw, rebellious energy without diluting what made it beloved in the first place.

As Principals now at Tiny Rebellion we helped translate the fire and personality of the brand into content that felt as loud and fearless as the food itself. Every shoot, every edit, was about preserving that sense of discovery and heat.

Final thoughts

Final thoughts

Final thoughts

Dave’s was proof that authenticity scales when it’s baked into the DNA. We left that project as fans first, creators second.

Have a project in mind?

© 2025 mutiny

Let’s talk.

Tell us about your project—whether you need to rebrand, create an identity, build an immersive experience or talk strategy, contact us.

Quick response.

If you’re ready to create and collaborate, we’d love to hear from you.

Clear next steps.

After the consultation, we’ll provide you with a detailed plan and timeline.

Contact a Team Lead at

Have a project in mind?

Let’s talk.

Tell us about your project—whether you need to rebrand, create an identity, build an immersive experience or talk strategy, contact us.

Quick response.

If you’re ready to create and collaborate, we’d love to hear from you.

Clear next steps.

After the consultation, we’ll provide you with a detailed plan and timeline.

Contact a Team Lead at

Have a project in mind?

© 2025 mutiny

Let’s talk.

Tell us about your project—whether you need to rebrand, create an identity, build an immersive experience or talk strategy, contact us.

Quick response.

If you’re ready to create and collaborate, we’d love to hear from you.

Clear next steps.

After the consultation, we’ll provide you with a detailed plan and timeline.

Contact a Team Lead at